Music Moves Europe Talent Awards

The European sound of today and tomorrow

The Music Moves Europe Talent Awards celebrate the emerging artists who represent the European sound of today and tomorrow. Every year, outstanding artists will receive a Music Moves Europe Talent Award in recognition of their international success, as well as being rewarded with a performance at ESNS, a training programme and financial support for touring and promotion.

Celebrating European Talent
Compared to Anglo-American music, the total percentage of music originating from mainland Europe is relatively small. The Music Moves Europe Talent Awards are designed to counter this Anglo-American dominance in the European music industry by accelerating the international careers of upcoming European artists.  

Music Moves Europe Talent Awards Nominees at Reeperbahn Festival
The nominees for the Music Moves Europe Talent Awards are announced at the Reeperbahn Festival in Hamburg, Germany. The artists are selected in six music categories: pop, rock, singer-songwriter, urban/r&b, hip hop/rap, and electronic (EDM). The selection of artists is based on the amount of airplay, music streams, and live performances in Europe, alongside music industry recommendations.

Music Moves Europe Talent Award Winners at ESNS  
All winning artists are to receive their prize during the award ceremony at the opening night of ESNS in Groningen. An international jury will present two winning acts per genre. Alongside the Jury Awards, music fans can vote online for their favorite nominee. Six additional winners of the Public Choice Award will also be revealed at the award ceremony.

Music Moves Europe
Music is one of the most popular forms of art, widely consumed, and a vibrant expression of Europe’s cultural diversity. Music Moves Europe, the overarching framework for the European Commission’s initiatives and actions in support of the European music sector, and Creative Europe, the EU funding programme for the culture and audiovisual sectors, aim to help the music sector flourish by, among other things, supporting the European Border Breakers Awards in previous years. As from now, to enhance creativity, diversity and competitiveness even better, this former prize is being replaced by the annual Music Moves Europe Talent Awards.

The Music Moves Europe Talent Awards are organised by ESNS and Reeperbahn Festival in partnership with Yourope, Independent Music Companies Association (IMPALA), International Music Managers Forum (IMMF), Liveurope, Live DMA, European Music Exporters Exchange (EMEE), Digital Music Europe (DME) and media partner European Broadcasting Union (EBU), with support from the Dutch Ministry of Education, Culture and Science, Province of Groningen and the City of Groningen. The awards are implemented in close cooperation with the European Commission and financially supported by Creative Europe.